Articles by smcsc

Originally from Austria, Dr. Michael Leube grew up in the San Francisco Bay Area where he received his B.A. in Anthropology from the University of California at Berkeley in 1994. He then returned to Vienna to finish his M.A. in Anthropology at the University of Vienna in 1999. While studying at the Institute for Human Biology in Vienna, he had the privilege to work with Prof. Dr. Pavao Rudan, and decided to write his Ph.D. thesis under his guidance at the Institute for Anthropological Research in Zagreb. His thesis concerned anthropological theory and method as practiced in Berkeley, London and Vienna. He graduated in 2003.

In Vienna, Dr. Leube worked as a staff writer and reporter of politics and environmentalism for the Wiener Zeitung (November 1995-November 1997). In the summer of 1999, he participated in a nutritional and anthropometrical research project evaluating the intervention of international NGOs in the Lago Attitlan region, Guatemala for the Universidad Autonóma de Madrid and the Universidad San Carlos de Guatemala (June- August 1999). For the “African Medical Research Facility (AMREF)”, he worked on research and assessment of primary and secondary schools as well as applied nutrition projects in Mombassa, Kenya (July 2001) and for “Creative Handicrafts” he worked with underprivileged women in the slums of Mumbay, India (Summer 2003).

Since January 2001, he has worked as professor of anthropology, sociology, demography, and international relations as well as developmental and cultural studies at various universities in Madrid. He has taught at: CAE Global House, City College of San Francisco, University of London Escuela International de Protocolo, the University of California and the University of Vienna. At the SMC in Vienna he works as a professor of International Relations and other courses concerned with cross cultural understanding and economic development. It is his belief that only with a sound theoretical and methodological base coupled with knowledge of foreign cultures can a manager maneuver successfully in a competitive, globalized world.

The SMC is fortunate to have Professor Leube to bring the anthropological imperatives to the study of business and business research. Professor Leube is a young and dynamic professor who instills his students with enthusiasm and intrigue about international business and the cultures in which they operate. Dr. Leube, who lives in Madrid with his wife and daughter, is the author of several articles on current events and international development. He is interested in Yoga and holds a 2nd degree black belt in Hapkido. He is multi-lingual speaking English, German and Spanish fluently.

Some of his recent publications are:

• “Sinister Science: The National Socialists and Anthropology around 1900,” book project, forthcoming
• “Las Ramblas’ Lamas. An Interview with Palden Gyatso”, Peace Magazine, Washington D.C., April 2002
• “Lamas auf Las Ramblas,” Schweizer Monatshefte, Zürich, March 2002
• “The Applied Nutrition Project of Eastern Kenya- An Initiative for Reducing Hunger and Malnutrition”, Collegium Antropologicum, Zagreb: (co-author: Isabel Fernandez-Abad), December 2001
• “Dinge passieren nicht. Es hängt davon ab wer vorbei kommt.’ Über den ewigen Außenseiter Paul Bowles (Interview with writer Paul Bowles and intellectual history of the Beat generation), Conturen, Frankfurter Allgemeine book, Frankfurt, January 2000
• “An Anthropologist bows on: An Invitation to an Analysis of the Martial Arts as a System of ritualized fighting”, University of California Martial Arts Program Monograph, Berkeley, November 1999
• “Ethnology as a Play: A Comparison of Two Schools of Thought at the Turn of the Century”, Colloquium Anthropologium, Zagreb, April 1999

Academics

• Professor of Business Strategy & Marketing, Swiss Management Center
• Professor, Fondazione ISTUD School of Management
• Professor, ESE: European School of Economics

Spotlight

Born in Italy and raised in the U.S.A., Ivo Pezzuto holds the position of Professor of Marketing, Strategy and Business Development at the Swiss Management Center as well as other top European Institutions. Professionally, Professor Pezzuto remains active as a Principal Management Consultant within the marketing, financial services and strategic management industries.

Professor Pezzuto has a successful track record across a fifteen year corporate career in Europe in the positions of manager, senior manager, vice president (Chief Risk Officer), and advisor for leading global banks, financial services institutions and multinational consulting for such firms as: ING Advisory, Citigroup, Diners Club, American Express, Accenture and Fidis (Fiat Group’s financial service holding). He is also an Advisor to Gerson Lehrman Group and Standard & Poor’s Vista Research of New York.

Professor Pezzuto holds a BS degree from New York University Stern School of Business as well as an MA in Economics and MBA degree from SDA Bocconi School of Management. He has attended several executive development seminars in Europe and in the U.S.A. on management consulting, marketing, strategy, credit risk management and general management topics, including the Executive Development Program at the Accenture Center for Professional Development. He has also undertaken doctoral research work (DBA) on strategic management at Swiss Management Center.

Professor Pezzuto’s specialty is in Strategy and Marketing courses to MBA and Doctoral students as well as Executive Education. His interest include: e-marketing, strategic marketing, marketing of services, international marketing, business development, consumer behaviour, marketing research, business marketing, product management, brand management, non-conventional marketing, corporate and business strategy, finance, credit risk management, unsecured lending, and financial services management.

Professor Pezzuto is a bilingual professor speaking both Italian and English fluently. He presently makes Milan his home where he lives with his family.

Professors Pezzuto’s latest article focussing on the economic meltdown can be viewed by clicking the title below:

Miraculous Financial Engineering or Toxic Finance?

You are encouraged to contact Professor Pezzuto at: i.pezzuto@swissmc.ch